Extending UTAUT Model to Examine MOOC Adoption

Author Shrikant Mulik Dr. Manjari Srivastava Dr. Nilay Yajnik Abstract The purpose of this study is to examine the adoption of Massive Open Online Courses (MOOC) by extending the Unified Theory of Acceptance and Use of Technology (UTAUT) with an addition of Perceived Value construct. Data was collected from 310 individuals, who had enrolled in Read More …

Does sell recommendation induce further bearishness – Empirical evidence from Indian Stock Markets

Author – Namrita Singh Ahluwalia – Mohit Gupta – Navdeep Aggarwal Abstract Stock analysts provide investors with recommendations of stocks that they track. Recommendations cover information and insights into particular companies the analyst follows with the intention of guiding investors to taking relevant investment decisions. This paper aims to analyse the impact of stock ‘sell’ Read More …

Examining Factors Affecting Consumers Attitude and Purchase Intention with Special Reference to Electronic Durable Goods

Author Rakesh Kumar, Senior Research Fellow, Department of Business Administration, University of Lucknow S. K. Kaushal, Assistant Professor, Department of Business Administration, University of Lucknow Abstract Study of consumers’ attitude and its implications to actual purchase behaviour has always been an interesting and challenging yet elusive task for academicians and researchers. It becomes very important Read More …

Foreign Currency Forecasts: A Combination Analysis

Author Augustine C. Arize Charles J. Berendt Giuliana Campanelli Andreopoulos Ioannis N. Kallianiotis John Malindretos Abstract This paper uses a large variety of different models and examines the predictive performance of these exchange rate models by applying parametric and nonparametric techniques. For forecasting, we will choose that predictor with the smallest root mean square forecast Read More …

Market Orientation in non-profit organisations

Author Rupinder Kaur, SRF, School of Business Studies, Punjab Agricultural University, Ludhiana Babita Kumar, Professor, School of Business Studies, Punjab Agricultural University, Ludhiana, Punjab Abstract Non-profit organisations (NPOs) have remained in focus of various researchers and practitioners over the last few decades. The proliferation of these organisations around the world has resulted in studies across Read More …

Role of Empathy and Customer Orientation in Job Satisfaction and Organizational Commitment

Author Gordhan K. Saini S. K. Pandey Archana Singh Gurumurthy Kalyanaram Role of Empathy and Customer Orientation in Job Satisfaction and Organizational Commitment Researchers have paid considerable attention to the concept of customer orientation, particularly in the services sector. It is shown that customer-oriented organizations are more likely to contribute to customer satisfaction and organizational Read More …

Perspective-Taking for Policy-Making: An Analysis of Canadian Cross-border Shopping

Author Michael S Mulvey Charles E Gengler Michael Lever Abstract Research plays an essential role in policy analysis and is a significant tool used to identify and prioritize alternatives for intervention. Yet public policy problems have a reputation for being complex because one problem (i.e. shopping behavior) can be viewed as part of a larger Read More …