A Study of the Organized Retail Scenario in India and Customer Impulsiveness in Organized Retail Outlets

Abstract The organized retail sector is growing at a rapid pace across states in India and is the prime driver of impulse buying by youngsters and individuals with substantial salaries. Most buying takes place during weekends at these stores; this was not seen in the previous periods. The research study was conducted to find the Read More …

Sales force control system and customer orientation: A review based article

Abstract The sales force is an important asset for the organization as it helps in earning revenue. In order to make them effective, sales people are subjected to a particular kind of sales force control system. A sales force control system is an organization’s set of procedures for monitoring, directing, evaluating and compensating its employees Read More …

Performance of acquirer in the manufacturing sector: Analysis of economic value added in different industries of the manufacturing sector in India

Authors : N. M. Leepsa, Chandra Sekhar Mishra AbstractAcquirers make M&A (Mergers and Acquisitions) deals with the objective of improvement of performance and wealth creation for the company, or shareholder value creation. However, in the past literature, the performance of companies after M&A is evaluated using traditional performance measures like Return on Assets (ROA), Return Read More …

A theoretical construct of the impact of religious beliefs on accounting practices in the indian and global context

Abstract It is a known fact that the spirit of accounting for maximizing wealth of the shareholder could lead accountants to create some scandals like Enron and Anderson. It is said that scandals occur due to the effect of capitalism, individualism, materialism and secularism embodied in accounting. Accounting itself has spiritual values including honesty, trust, Read More …

Latitude of quantity acceptance: Conceptualization and empirical validation

Introduction As a result of increasing costs, consumer packaged goods companies (i.e., fast moving consumer goods (FMCG) companies) are facing significant pressure on operating margins. For example, the increasing cost of raw material resulted in a steep decline of almost 50 percent in operating profit margins in the second quarter of 2010 for Britannia (Economic Read More …