Market Orientation in non-profit organisations

Author Rupinder Kaur, SRF, School of Business Studies, Punjab Agricultural University, Ludhiana Babita Kumar, Professor, School of Business Studies, Punjab Agricultural University, Ludhiana, Punjab Abstract Non-profit organisations (NPOs) have remained in focus of various researchers and practitioners over the last few decades. The proliferation of these organisations around the world has resulted in studies across Read More …

Role of Empathy and Customer Orientation in Job Satisfaction and Organizational Commitment

Author Gordhan K. Saini S. K. Pandey Archana Singh Gurumurthy Kalyanaram Role of Empathy and Customer Orientation in Job Satisfaction and Organizational Commitment Researchers have paid considerable attention to the concept of customer orientation, particularly in the services sector. It is shown that customer-oriented organizations are more likely to contribute to customer satisfaction and organizational Read More …

Antecedents to Job Satisfaction in the Airline Industry

Author George Kurian Prathamesh Muzumdar Abstract Job satisfaction and other unit-level organizational behavior characteristics have been widely explored in the management literature. This study contributes to the organizational behavior literature by empirically investigating important unit-level organizational behavior characteristics in the airline industry such as work-family conflict, sympathy, networking, job satisfaction and job autonomy. Data collected Read More …

Antecedents to Customer Acceptance of Information in E-Word of Mouth

Author Anita Sukhwal Anshul Mathur Abstract The increasing rate of online shopping and online search of information about products and services has made online reviews or E-Word of Mouth (E-WoM) a common phenomenon with consumers. User generated opinions and information are gaining acceptance from prospective customers while they browse online for goods and services. Consumers Read More …

Strategy Performance Evaluation of a Port Organisation based on Multi-Criteria Decision Making using Fuzzy Logic Method

Abstract The importance of measurement of strategy performance has long been acknowledged by researchers and industrial experts from various organisations. A better approach would be to focus on the performance measurement system design rather than details of specific measures. Measuring the strategy of an organisation can help in terms of strategy reformulation while implementation pertains Read More …

Study of the factors affecting the selection of orthopaedic implant brands and their perceptual mapping in Mumbai city

Abstract The orthopaedic device market is a booming market globally. The growing elderly population, risk of osteoporosis, osteoarthritis, bone injuries and obesity are major factors that are contributing to the growth of this market. The projected market size by 2021 is $ 45.36 billion. There is a wide scope of growth for this market mainly Read More …

Expiration Day Impact On The Indian Spot Market Volatility

ABSTRACT This paper examines the impact of expiration of derivatives on the spot market volatility. The study uses daily data of National Stock Exchange of India from June 12, 2000 to December 31, 2015. It is noticed that in Indian stock exchanges, the expiration effect is not restricted to expiration days; it impacts the entire Read More …

Sales force control system and customer orientation: A review based article

Abstract The sales force is an important asset for the organization as it helps in earning revenue. In order to make them effective, sales people are subjected to a particular kind of sales force control system. A sales force control system is an organization’s set of procedures for monitoring, directing, evaluating and compensating its employees Read More …

On China, India, the Global Economy, and Globalization

Note from the Editor: Through the editorials presented in this Journal, we addressed and discussed the current challenges facing China and the global economy as early as in 2012. We have discussed the specific macro-economic issues, elements of good governance and paradoxical matters of globalization. In the context of the current volatile global dynamics, we Read More …