Perceived Risk in E-Commerce: A Demographic Perspective

Author ┬áJitendra K. Sharma Daisy Kurien Abstract The e-commerce market in India is witnessing exponential growth since the last decade. With the emergence of better marketing techniques, it is expected to grow in leaps and bounds in future. As per IAMAI Digital Commerce 2016, the e-commerce market was valued at INR 1,25,732 crore in December Read More …

Emotions and Performance: Role of Emotional Intelligence

Author Rashmi Rai Abstract Emotions play a key role in employees’ performance especially in the case of jobs that involve face-to-face interactions with customers. It becomes necessary that employees maintain balanced emotions in their approach towards work. Despite popular interest, there is a lack of research on how emotional intelligence is related to job performance. Read More …