Editorial April May 2014 by Gurumurthy Kalyanaram

Status of the Journal

As the editor of this Journal since 2012, this is the sixth issue that we are producing and you will find all the issues to be substantive, inter-disciplinary and eclectic. We produced regular issues in April-May 2012 and 2013 and in October-November 2012. We produced a Special Issue on Global Markets in August 2012, and a Double-Issue in January 2014. All these are available on the website. For your ready reference, I am providing here the relevant URLs.


Since 2012, the acceptance rate of the manuscripts has been around 30 percent. The editorial board and the panel of reviewers comprise of scholars and practitioners from all over the world – and we plan to expand both the Board and the Panel of Reviewers. All our publications have been reviewed (double-blind) carefully. We invite your participation and engagement. Thank you for contributions.

Looking ahead, we plan to publish a Special Issue of the Journal in August, and the regular issue in October- November. We look forward to your submissions and suggestion.

This Issue

In this issue, we present seven interesting and eclectic research articles written by global scholars and practitioners.

The article presented by Dr. David Ford on the role of race and gender in organizational culture, and the research presented by Dr. Avinandan Mukherjee and Research Scholar Naz Onel on the impact of social development of women on environmental health were invited by the editor because we wanted to present and discuss the issue of “Diversity” – an important scholarly, business and public policy issue all over the world. While Dr. Ford’s arguments are based on primary data and SIMLOG model, professors Mukherjee and Onel present their findings based on extensive secondary data and empirical analyses. As evident from their findings, both the studies – in different domains and context — affirm the value of diversity

The other seven articles cover a range of topics and interests. Based on empirical analysis, Dr. Venkataramany and Dr. Bhasin discuss the institutionalization of export promotion in India. Employing widely applied S E RVQ UA L model, Professors Chopra, Chawla and Sharma offer insights into the service quality of higher education in India.

The next three papers are largely conceptual: Professors Lal and Bharadwaj on cloud-based information technologies as enablers of organizational agility, Professors Koul, Sinha and Mishra on decisionmaking by consumers at the Bottom of the Pyramid, and practitioner doctor Bhaidkar on medical tourism in India and Thailand.

Read Full Article

Leave a Reply

Your email address will not be published. Required fields are marked *