Editorial April May 2014 by Gurumurthy Kalyanaram

Status of the Journal As the editor of this Journal since 2012, this is the sixth issue that we are producing and you will find all the issues to be substantive, inter-disciplinary and eclectic. We produced regular issues in April-May 2012 and 2013 and in October-November 2012. We produced a Special Issue on Global Markets Read More …

Do Race and Gender Matter Within the Context of Organizational Culture Change?: An American Case Study of Assessing Identity Group Consensus in Organizational Culture Perceptions

Abstract Many organizations approach managing diversity as a culture change process. Some, in fact, incorporate managing diversity efforts into their continuous improvement and TQM programs. The present study describes a case study of a major Fortune 1000 corporation that had undertaken a major culture change process targeted at empowering employees, building trust and mutual respect Read More …

Does Social Development for Women Impact Environmental Health? A Cross-national Study

Abstract Women’s status in society, benefits granted, and access to resources provided by governmental agencies, can impact the well-being of the environment and public health at the national level. There is a marked scarcity of research in the literature on environmental performance of countries directly affecting human health and the link between women’s social development Read More …

Institutionalization of Export Promotion in India: An Empirical Study

Abstract Export promotion is undertaken by both industrialized and developing economies. Export credit arrangements ensure protection from commercial risks, offer insurance mechanism from illiquidity and insolvency, and also provide cost-effective information. The need for export promotion is more important to transition economies as they may use the resources for modernization of infrastructure and technology. This Read More …

Service Quality in Higher Education: A Comparative Study of Management and Education Institutions

Abstract Liberalization of the higher education sector has increased the access of students to institutions of higher learning; students of today are far more informed and have more choices in terms of institutions to pursue their higher studies. In the age of competition, the institutions of higher learning need to understand the customers’ (students’) perceptions Read More …

Leveraging Cloud – Based Information Technologies for Organizational Agility: A Conceptual Model

Abstract Chief Information Officers have always struggled to implement right Information Technology (IT) solutions aligned with business strategy, with speed. The challenges of doing the same include upfront costs and skills required to implement the project. The organizations which are able to do the same stay one step ahead of their competition. Hence, IT organizations Read More …

Decision Making Process for Bottom-of-the-Pyramid Consumers: A Case of FMCG products

Abstract The purpose of this paper is to examine the nature of family purchase decision making at the Bottom of the Pyramid (BOP) using a study of BOP consumers in India. The primary objective is to identify the purchase approach of BOP consumers for Fast Moving Consumer Good (FMCG) products depending on the role of Read More …

A Comparative Analysis of the Medical Tourism Industry in India and Thailand

Abstract Medical tourism is a relatively new industry which has risen in a big way over the last two decades. Globalisation in the highly lucrative healthcare sector has opened up new opportunities for the economies of India and Thailand. This thesis provides a descriptive and analytical overview of the Medical Tourism industry in India and Read More …